Ranking results are based primarily on relevance, distance, and prominence etc.When someone is searches any business,services,place near their location,they will find exact local results across in google map.After searching location,google will show you the kind of nearby services or places that they’d like to visit.
You can Maintain your focus on sites where Google would expect businesses to have reviews. So in addition to your website and your GMB listing,you could also use these keywords to find new keywords for your site.We performed an depth audit,citation cleanup to mitigated as much NAP fragmentation as possible across web and listing.